Ed Batt Commercial Manageredwardbatt@vanillaelectronics.com
I’ve been with Vanilla for just over 10 years now and my role, although mainly business development, still has a great degree of variety to it. I’m responsible for identifying and approaching new customers, developing strategies for those customers, whilst also maintaining a high level of interest in existing customers and performance. Prior to Vanilla, I worked in the hospitality sector, which gave me some really valuable insight into what it takes to deliver an exceptional customer experience. I love sport and have played field hockey to elite level with Cambridge City. I’m also a very keen skier, guitarist and football fan.